A world without the iPod

Wow, my 401(k) Really hit. So glad I put all my money into Bitcoin! Uh……

plain landscape

A few weeks after unveiling the iPhone in January 2007, Steve Jobs visited New York City to present his creations to top editors at several publications.I invite him to lunch Weekly newspaper, my bosses were dazzled by a hands-on demo of the new device a few months before its release. While chatting with Jobs before he took off, I shared a thought with him: Wouldn’t it be cool to have an iPhone without a phone? I mention this because, in his presentation, he explained several times why certain features are limited by the security and connectivity needs of mobile operators.

It didn’t work, he told me, rather dismissively.

Later that year, however, we saw the iPod Touch—an iPhone without a phone, complete with iOS, a touchscreen, and of course a music player, along with a host of other apps available. It was one of the countless 180s that Jobs performed at Apple, a skill that freed him from preconceived notions. Or he was, uh, misleading me when we were talking? any. What no one knew at the time, however, was that this SIM-free wonder would one day be the last device to bear the iPod’s iconic name. And, as of this week, no. On Tuesday, Apple announced it was discontinuing the iPod. (You can still snag one while supplies last.) The company took the rare step of issuing a press release looking back at the legacy of the iPod, which has attracted a generation of avid users.

including me. It’s impossible for me to ignore this event – I wrote this book on my iPod! So even though I wrote about Apple losing its soul last week, this week I have to talk about Apple really losing its touch.

What has Apple and the world lost by no longer having an iPod? It’s a bit of an anticlimactic question, because calling the Touch an iPod was a stretch to begin with. Its iPod stemmed from its iPhone lineage, and as all Apple nerds know, Jobs introduced the iPhone as a three-in-one device—a phone, an Internet communicator, and an iPod. But the iPhone’s secret sauce is actually how its operating system works with sensors and connectivity to deliver new kinds of applications. The iPod Touch, like its mobile phone sibling, uses music as one of countless other functions. In the days since Apple’s announcement this week, experts have been pondering the ontology of iPodness. Jobs himself posed this question to me once, when I asked him why we should consider the just-released iPod Shuffle without a click wheel or display to be an iPod.what Yes an iPod? I would like to know. “The iPod,” he told me, “is just a great digital music player.”


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