PUBG: Battlegrounds makes a lot of money after free-to-play

PUBG: BattlegroundsThe PC and console versions of the battle royale shooter series made a lot of money after pivoting to free-to-play in January, as revealed in developer Krafton’s latest earnings report Friday.

According to the report, sales on PC increased 61% year over year to $82.3 million. On consoles, sales rose even more, up 124% from the previous quarter and 274% year over year, although Krafton didn’t give dollar figures behind those increases. The game’s average monthly active users also “almost tripled” compared to the fourth quarter of 2021.

PUBG: Battlegrounds Originally a paid game when it launched in Early Access on Steam in 2017, the huge financial success of free-to-play battle royale shooters such as Fortnite, Call of Duty: Warzoneand Apex Legends Proving that a free model can be very profitable.To give you an idea of ​​how profitable the EA is this week saying Apex LegendsThe game has been out for a little over three years and has generated more than $2 billion in lifetime net bookings. Epic raises $144 million for Ukraine relief in just two weeks Fortnite income.

So for Kafton, switching PUBG: Battlegrounds Playing for free can be a very easy decision.and popularity PUBG: Mobile (It’s also free) might help; Krafton said the game had more than 1 billion downloads as of March 2021, with revenue of $307.1 million in the first quarter of 2022, up 5% year over year.


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