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These are 10 principles for Instagram growth, according to Meta

U.S.A.These are 10 principles for Instagram growth, according to...

Mark Zuckerberg, Instagram. (Photo: El Heraldo de Mexico)

Mark Zuckerberg Announced a change in its business area about a month ago. Facebook (as a global company) changed its name to meta, which meant accepting the plan to create a “metaverse”. His announcement raised a series of questions, the most important of which were resolved on the same day of the change: Facebook (as an application) would not change its name. and that is that recently it became known that META shares internal principles with employees to guide the development of instagram, e.g. “Understanding the Root of People’s Problems” and “Be better, not just different.”

Corporate mission and principles Technology is a common way of prioritizing company leaders, defining their internal culture and setting strategic direction.

11-10-2021 Facebook Research and Technology Policy Logo of Meta's parent company Meta
11-10-2021 Facebook Research and Technology Policy Logo of Meta’s parent company Meta

Currently, Meta is facing a possible exodus of workers after several crises. Zuckerberg’s latest employee survey results show that employees are losing faith in company leadership and reveal that less than half intend to stay.

Instagram, on the other hand, has recently come under severe scrutiny from political authorities. On how the application of social networks affects the health of adolescents.

Amidst all the meta controversies, the company disclosed 10 principles of workers on Instagram about the app‘s product, In which the employees are instructed to “understand the root of the problems of the people“.

Principles of Instagram Products:

1. Always start with a real need.

2. Understand the root cause of people‘s problems.

3. Follow our community guidelines.

4. Chase the advance.

5. Criticize public opinion.

6. Get better, don’t be different.

7. Do extraordinary things.

8. Be very detailed.

9. The experiment is not used as an excuse to stop thinking.

10. Our metrics are not our goals.

It is not clear exactly how the product’s principles have evolved over time. co-founder of instagram Kevin Systrom And mike krieger Said in the 2019 podcast, that The early days of the company were loosely guided by principles such as putting the community first and keeping it simple.

Kevin Systrom and Mike Krieger, co-founders of Instagram.  (Photo: My Press)
Kevin Systrom and Mike Krieger, co-founders of Instagram. (Photo: My Press)

Securities delisted from other recognized companies

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For example, the value of Uber include the idea of “Always in Movement”, but this concept was replaced by other controversial values ​​in 2017.

purpose of Google Era “do not be bad” until the company removed this phrase.

NS “move fast and break things” From Facebook It was also revised in 2014.

Google, Uber, Facebook.  (Photo: Denise Charlett / AFP)
Google, Uber, Facebook. (Photo: Denise Charlett / AFP)

Instagram Stories: Now it takes more time to record them, 15 seconds are over

instagram, one of the most popular applications in the world with various updates throughout its history, You mentioned the possibility of recording now stories (short videos viewable for 24 hours) with a viewing time of 60 seconds. If you want to read the full note, Enter this link.

According to social media consultant Matt Navarra, the 15-second video limit on Instagram Stories has been exhausted. Maximum duration time will be 60 seconds, It is important to add that this time frame was already available in the so called reels, but now the option will enter the stories.

Tweet from social media consultant Matt Navarra.  (Photo: Twitter)
Tweet from social media consultant Matt Navarra. (Photo: Twitter)

This new feature is not yet available for all Instagram users.Well, not everyone has received the notice: “We are submitting tall stories. 60-second videos will no longer be split into segments.” However, in the next few days, most users will be able to take advantage of this 60-second duration.

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